Tuesday, November 16, 2010

IR Blog Post 1: NYTimes Article on The Beatles on iTunes

According to the article, today Apple and the pop culture band the Beatles were supposed to strick a deal so that Beatles music will be available on iTunes. Apple has reshaped the music industry since it opened iTunes, making downloading music much more popular, even though CDs are still a more profitable product for music companies. The Beatles music has never been available on iTunes, so this is a big deal. However, this deal has not yet been announced, so I am wondering if it will go through or will it fall apart like other attempts have? I also am curious if they are going to sell single tracks or if they are only going to allow whole albums to be sold. The article also mentioned that this could really help to educate younger listeners. I think it would. I myself listen to samples online when something new comes out and I'm sure others do too. I think younger listeners would certainly benefit from this if the deal goes through.

1 comment:

  1. I too am excited for this deal to go through, but i find myself asking one question: why did it take this long? Why were the Beatles not on iTunes earlier? Who owned the rights? I also worry about them releasing as singles because, at least in my opinion, the Beatles are entirely album centric.

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